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Keywords = شخصیت گردشگر
Number of Articles: 1
If we consider each city as a person, this person is known with some unique personality characters and it will have its own features. The aim of this research is to deliberate the amount of congruity toward destination personality and tourist personality (both ideal congruity and actual congruity) who wants to choose the city as his or her own tourism destination. Personality dimensions considered in this research include: sincerity, excitement,
Volume 4, Issue 1 , June 2017, , Pages 39-54